Snoop Dogg Net Worth: Career & Lifestyle

Snoop Dogg

Calvin Cordozar Broadus Jr., aka Snoop Dogg’s net worth is a staggering $150 million as a rapper, singer, record producer, actor, media personality, and entrepreneur.

Snoop is one of the most successful, most affluent, and influential rappers to come out of the 1990s hip hop scene and one of few still making music today.

Even if you don’t know him for his music, you might have seen him in films and TV shows smoking blunts or at least talking about it.

Snoop Dogg
Snoop Dogg (Source: POPSUGAR)

The man has spent more than three decades of his career in the entertainment business, first in music and later in a multitude of sectors, including films, TVs, and even comedy.

In 2018, Snoop Dogg received a star on the Hollywood Walk of Fame for his contribution to the entertainment industry.

However, this might come as a surprise to most people that, Snoop has not received a Grammy Award despite tons of hit singles and albums.

Nevertheless, if there’s a silver lining, it should be his 17 nominations.

Snoop Dogg | Quick Facts

Rapper Snoop Dogg’s net worth as of April 2024 is a whopping $150 million. Check out the quick facts on legendary rapper Snoop D.O. Double G.

Birth Name Calvin Cordozar Broadus Jr.
Known As Snoop Dogg
Nickname Snoop Doggy Dogg, The Doggfather, Bigg Snoop Dogg, Snoopzilla, Snoop Lion, DJ Snoopadelic, Snoopzilla, Nemo Hoes, Niggarachi
Birth Date October 20, 1971
Age 52 Years Old
Birth Place Long Beach, California, USA
Current Residence Los Angeles, California, United States
Nationality American
Ethnicity Multiracial (Afro-American)
Religion Muslim (Initially), Rastafari Movement (Later)
Gender Male
Sexuality Straight
Zodiac Sign Libra
Father’s Name Vernell Varnado
Mother’s Name Beverly Broadus
Siblings One Older Brother & One Younger Brother
Relatives Calvin Cordozar Broadus Sr. (Stepfather), Ray J (Cousin), Brandy Norwood (Cousin), Sasha Banks (Cousin), Nate Dogg (Cousin), RBX (Cousin)
Marital Status Married
Spouse Shante Taylor (June 12, 1997 – May 21, 2004; January 12, 2008 – Present)
Children Cordell Broadus, Julian Corrie Broadus, Corde Broadus, Cori Broadus
Weight 85 kg/187 lbs.
Height 6 ft. 4 in/193 cm/1.93 m
Shoe Size 12 (US) / Size 46 (EU)
Built Slim
Hair Color
Eye Color Dark Brown
Distinctive Features Braided Hairstyle, Tall Lanky Body, Deep Voice
Education Long Beach Polytechnic High School
Profession Rapper, Record Producer, Actor, Songwriter, Activist, Entrepreneur, Media Personality
Manager Serious Pimp Records, Ltd.
Genre Hip Hop, R&B, Funk, Reggae
Instruments Vocals
Label Death Row, Interscope Records, Doggystyle, Atlantic, Columbia Records, No Limit, Priority, TVT, Capital, Star Trak, Geffen, Rostrum, Mad Decent, Vice, RCA, Stones Throw, i am OTHER,
First Film Half Baked (1998)
First Album Doggystyle (1993)
Endorsements Adidas Originals, Orbit Gum, Metro PCS Samsung Galaxy 4Gm, Boost Mobile cell phone, Chrysler 300, Pepsi Max – Zero Calories, Vybe Mobile
Favorite Food Chicken Wings
Favorite TV Show The Tudors (2007)
Favorite Color Black
Favorite Sports Football, Basketball
Favorite Sport Teams LA Lakers, Dallas Cowboys, Los Angeles Dodgers
Social Media InstagramFacebookTwitterSpotifyYouTubeTikTok
Net Worth $150 Million
Merchandise Signed Electric Guitar, Signed Microphone, Signed Acoustic Guitar, Signed Photograph
Last Update April 2024

Snoop Dogg | Net Worth & Income

Net Worth

One of the richest and most influential rappers of his generation Snoop Dogg’s net worth as of April 2024 is a staggering $150 million.

With his multifaceted career spanning more than three decades, Snoop has garnered astonishing fame and fortune, which has enabled him to lead a lavish lifestyle.

Despite his number of career pursuits, his fortune can be primarily attributed to his music sales, tours, concerts, digital streaming, and royalties.

Snoop Dogg has sold over 35 million records worldwide, with more than 23 million in the United States alone.

And this was back when people used to buy physical cassettes and CDs to listen to music, which is completely different than what people do today.

Now 52 years old Snoop rakes in tens of millions of dollars each year from his various endeavors.

He has appeared on the Forbes list of highest-earning celebrities several times over the years.

Snoop charges around $250,000 for 16 bars on a track and another $250,000 to appear on a music video.


Snoop Dogg has earned a little over $189 million over the course of his career.

In 2007, Snoop’s income was recorded to be $17 million, his career-high income figure.

Similarly, in 2008 he made $16 million.

While during his heydays, he used to pull $15 million per year on average, his income has considerably plunged in the recent years.

Snoop made $11 million in 2009, $15 million in 2010, $14 million in 2011 and $9 million in 2012.

For the next three years, his earnings were consistent $10 million each year.

However, it jumped to $13 million in 2016 and a staggering $17 million in 2017.

For the next two years, his various endeavors brought in $15 million each year for the rapper.

Nonetheless, Snoop’s income was halved in 2020 to $8 million and $9 million the following year.

Also, Dogg has appeared in several films and TV shows over the course of his career.

He appeared in the 2004 crime/comedy film Starsky & Hutch, which earned him $500,000.

Aside from that, Snoop recorded a track for the Bollywood film “Singh is King,” for which he charged well over $800,000.

He also appeared in the music video of the song along with the protagonist of the film.

Music Earnings

Snoop Dogg’s debut album Doggystyle was released in 1993 and sold over 5.6 million copies worldwide, earning the rapper about $6 million.

Just so you know, as of 2015, the album had sold over eleven million copies worldwide, bringing in several million to the rapper from royalties and sales.

Similarly, his 1996 album Tha Dogfather sold over 3.1 million copies worldwide. It earned Snoop $3.5 million.

Snoop Dogg Performing Live
Snoop Dogg Performing Live (Source: Billboard)

His following album, Da Game is to Be Sold, Not to Be Told, made him $3.5 million, Top Dogg made $1.5 million, Tha Last Meal made $3 million, and Paid Tha Cost To Be da Boss made $1.8 million.

Also, his 2004 release R&G (Rythm & Gangsta): The Masterpiece sold over 2.8 million copies earning $3.2 million.

Social Media & Digital Music Streaming

Snoop Dogg is perhaps one of the most famous rappers in the present with his appearances on reality shows, films, and comedy specials.

Similarly, he is also active in social media, Instagram and Twitter in particular.

As of this writing, Snoop DO Double G has more than 74.3 million followers on Instagram and 20.2 million on Twitter.

This simply means Dogg earns a big buck from his social media product promotions and shout-outs.

His income per post on Instagram is anywhere between $400k to $450k.

Similarly, he has over 8.54 million YouTube subscribers with more than 2 billion views.

The rapper earns anywhere between $100k to $1.7 million per year from the platform’s advertising revenue.

Aside from these, musicians today earn decent from digital music streaming, most notably from Spotify.

He has 22.7 million monthly listeners on Spotify making handsome money from billions of streams.

Net Worth of Snoop Dogg in Different Currencies

Snoop Dogg’s net worth as of April 2024 is a staggering $150 million, and the following data shows how much it’s worth in some of the major currencies around the world, including crypto.

Currency Net Worth
Euro € 142.56 Million
Pound Sterling £ 122.53 Million
Australian Dollar A$ 215.16 Million
Canadian Dollar C$ 194.79 Million
Indian Rupee ₹ 11,689,237,500
Bitcoin ฿ 7,299.10

Snoop Dogg | Houses & Cars

In 1994, Snoop purchased a 6,527 square feet eight-bedroom house in Claremont, California, which he sold for $1.83 million in 2007.

He currently resides in a four-bedroom, 3,803 square feet mansion in Diamond Bar, California, which he bought in 1998 for $720,000 and has lived there ever since.

Snoop Dogg's Chrysler 300 C
Snoop Dogg’s Chrysler 300 C (Source: Naija Car News)

As for cars, The Dogfather loves both vintage and modern wheels.

His garage houses cars such as Rolls Royce Phantom, Dodge Challenger, Cadillac Coupe de vile, Polaris Slingshot, Chrysler 300 C, Buick Rivera, and Pontiac Parisienne.

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Snoop Dogg | Lifestyle

Rapper and actor Snoop Dogg leads a crazy and fulfilled lifestyle.

The man has everything, a loving family, a healthy body, countless sources of income, and internationally renowned musician fame. If that’s not the definition of fulfilled, then God knows what is.

And if there’s anything else he is known for other than his music, then it has to be his use of cannabis.

He has been a self-admitted cannabis smoker since the start of his career, which is one of the trademarks of his image.

Snoop Dogg's Blunt Smoking Habit
Snoop Dogg’s Blunt Smoking Habit (Source: Fact Magazine)

In the year 2002, he announced that he was giving up his blunt smoking for good, but that went to hell, and by 2013, he claimed to be smoking more or less 80 blunts a day.

Since 2007, Dogg has been certified for medical cannabis in California to treat migraines.

Snoop smokes so much weed that he has employed a full-time blunt roller not just because he can but because he does not have time to roll blunt himself.

He had previously been paying the blunt roller an annual salary of $40,000 to $50,000, but he recently tweeted that he’s upped the salary to an undisclosed amount.

Just imagine rolling blunts all day, smoking some, and getting paid $50,000.

Best job ever!!

As of April 2024, Snoop Dogg’s net worth is a staggering $150 million.

Snoop Dogg | Endorsements & Investments

As clever as cartload of monkeys, Snoop Dogg has invested his fortune in several business pursuits.

He was appointed as creative chairman of Priority Records in 2009.

Similarly, in 2014 Dogg became a minority investor in a California-based weed delivery startup Eaze.

The following year he launched a digital media business named Merry Jane which focuses on news related to marijuana.

His tale of weed does not end there. In 2015, Dogg launched his new brand of cannabis products named Leafs By Snoop.

Leafs By Snoop
Leafs By Snoop (Source: Dezeen)

The company supplies branded products, including marijuana flowers, edibles, and concentrates.

The same year Dogg co-founded Casa Verde Capital which is one of the first funds established to focus on the cannabis industry.

Aside from these, Snoop has invested in NFT restaurant and esports league and serves as a board of directors of esports entertainment organization FaZe Clan.

He is also the CEO of his record label Doggystyle Records.

Also, Snoop acquired the brand rights to Death Row Records in 2022.

This means he can now sell merchandise and release music under Death Row Records.

Since Snoop Dogg is one of the most followed celebrities across social media platforms, several big brands approach him to promote their products online.

He has appeared in commercials and ad campaigns for Gucci, Bic EZ Reach Lighter‘s “Super Bowl,” Vybe Mobile, Norton Antivirus, and iFizzle, an iphone application, to name a few.

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Snoop Dogg | Career

Snoop Dogg released his debut album, Doggystyle, produced by Dr. Dre, in 1994 under Death Row Records.

The album peaked at number one on Billboard 200.

His next album, Doggfather, released in 1996, debuted at number one on Billboard charts.

However, Snoop left Death Row and signed to No Limit Records.

Snoop & Dre Back in the Day
Snoop & Dre Back in the Day (Source: Pinterest)

Moreover, he converted his religion to Rastafarianism after visiting Jamaica in 2012 and also announced that he was to be known as “Snoop Lion.”

He even released a reggae album titled Reincarnated, as well as a documentary about his experience in Jamaica.

Dogg released his seventeenth solo album, I Wanna Thank Me, in 2019.

Also, Snoop performed at Pepsi Super Bowl LVI Halftime Show along with Dr. Dre, Eminem, Mary J. Blige, Kendrick Lamar, and 50 Cent in February 2022.

One of the greatest rappers, Snoop Dogg’s net worth as of April 2024 is a whopping $150 million.

Unknown Facts About Snoop Dogg

  • Snoop used to play piano in Church.
  • Reportedly, he has an IQ of 147, way more than average.
  • Snoop was once banned by Australia because of his long record of drug and firearm offenses which was lifted in 2008.
  • Oxford dictionary officially recognized his longtime catchphrase “fo’ shizzle” as a legitimate term that means “for sure; definitely.”


How did Snoop Dogg get his name?

Snoop Dogg’s parents nicknamed him Snoopy as a kid because of his uncanny resemblance to Snoopy, the anthropomorphic beagle in the comic strip Peanuts. The name later evolved to Snoop Dogg.

Is Snoop Dogg vegan?

Sorry to disappoint you, but Snoop DO Double G is not vegan yet.

Are Snoop and Martha best friends?

American rapper and actor Snoop Dogg unexpectedly hit it off with television personality Martha Stewart back in 2008. The pair have blossomed as best friends ever since.

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